by Angela Cavallari Walker
As a business owner getting your website on your potential customer''s radar requires getting the right signal to major search engines. By now, you may have tried to Digg, tweet and even StumbleUpon the correct solution for marketing your business. Here are 5 simple steps that you can take to bring more traffic to your website.
1. Publish your website
There are a couple of ways for search engines such as Google and Yahoo to find your site. One way is through creating and publishing new content. This could mean hiring a company or individual to write industry related articles, blogs or newsletters. Search engines like Google look for new content and if tagged properly (we will get to that in a bit) will allow potential customers to find your business.
2. Use social networking sites
Chances are you have already joined or rather been prompted to join social networking sites such as Facebook and Twitter. If you have not already now would be a good time for your business to join. Social networking giant, Facebook allows you to create a profile, group page and even a fan page so that friends, family, clients and potential clients can find your business. Additionally, you can post those articles, videos or newsletters to your profile or group page.
3. Sharing your content
One of the most important steps beyond creating new content from your site is sharing them through an online sifter that enable content to be easily published by web categories ranging from technology to travel. Browser add-ons such as Shareaholic can be easily and safely downloaded and will save countless hours of posting separately.
4. Tag you''re it
Beyond posting and sharing your articles adding the proper tags to your website content ranks high. A tag is a term or keyword that helps describe an item and enables posted content to be found through searching or browsing. In most cases, share sites such as Digg and Reddit will suggest tags before your item is completely posted. The best way to do this is to put yourself in the position of someone that would search for your services.
5. Search and update your site
Increase your link popularity by finding the correct keywords for your website. Search engines look at the first block of encountered text and then display those first few lines on the result search pages. You can increase your page ranking at zero cost to your business by keeping your first paragraph of text to around 300 words with 8 percent of those words as keywords.
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